Interesting facts about the Internet
Back in 2011, the United Nations recognized Internet access as a basic human right. The disconnection of specific regions from the World Wide Web since June of that year is…

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TOP 5 best corporate sites of companies
It so happened that in a web environment, developers spend most of their time on landing pages and online stores. Developing selling strategies, unique concepts, selling content and design are…

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What are the requirements for seo texts for the site?
Having written a couple - three simple informational articles, take a closer look at the tasks on seo-copywriting. To understand how to write such texts, you will need to understand…

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What should be the main page of the site?
The main page of the site is one of the most important pages, which is responsible for everything: will the user stay on the site, will he like the web…

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What is interesting on the Internet: 21 kinds of exciting resources
What is interesting on the Internet: 5 practical advice + 21 kinds of useful and exciting resources for all. The one who enters the world wide web remains here forever…

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analytical approach.

How to make a technical task (TZ) for a copywriter?

The main problem of obtaining water and useless texts from copywriters lies in the absence of a properly written technical task for them. Or its complete absence. A small list of keywords without specifying individual wishes, technical requirements for the text and without a clear structure give the copywriter a green light – he writes ad-libbing, which can only upset you. Continue reading