The correct structure of the web site for SEO
The structure is responsible for two important components of the success of the site. From its correctness, logical construction depends on the convenience of the user. If the structure is designed incorrectly, navigation is inconvenient for the consumer to search for the required category / subcategory, then he will not stay on the site for a long time by closing the tab with him in the browser. Continue reading
The right combination and selection of colors for the site: recommendations for beginners
80% of all information from the outside world, we perceive through vision. When we see an object, assess its appearance, shape and color, we create a first impression of it. A person can understand in a split second that he wants to buy a product just because he likes his color, their beautiful combination, the chosen palette. Agree, you are unlikely to decide to buy yellow-green pants in red peas and go to them for an important meeting, because the colors are absolutely not combined and you will look, to put it mildly, ridiculous. Continue reading
20+ site creation mistakes that you should avoid
Savings when ordering the development of the site as a result becomes his worst enemy. In order to save, the customer forgets about the main thing – the quality of the site, which was created at a low cost. So it turns out that the money, any, spent, time spent, and the result – zero. And everything is connected with errors, which young and inexperienced novice developers or customers themselves, who make mistakes when ordering a website, without understanding how it should be as a result, may quite possibly make. Continue reading
Everything you need to know about the corporate website
The idea of a site that is able to work on two fronts at once, solving tasks and employees of a company and its clients, possessing tremendous opportunities and inevitably achieving set goals, is by no means a utopia. Today, the corporate website has become something more than the information representation of the company in the network. This is one of the most powerful tools for commercial and non-profit organizations, companies of large and medium-sized businesses, contributing to their rapid and stable development on the Internet. What is the secret of this site? We will understand further. Continue reading
How to make a technical task (TZ) for a copywriter?
The main problem of obtaining water and useless texts from copywriters lies in the absence of a properly written technical task for them. Or its complete absence. A small list of keywords without specifying individual wishes, technical requirements for the text and without a clear structure give the copywriter a green light – he writes ad-libbing, which can only upset you. Continue reading