How to make a technical task (TZ) for a copywriter?
The main problem of obtaining water and useless texts from copywriters lies in the absence of a properly written technical task for them. Or its complete absence. A small list…

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SEO site audit when creating or doing a technical task to develop the site correctly
Are you planning to develop a website that will be further promoted through SEO? Already at this stage you want to minimize possible mistakes, eliminate the need for improvements for…

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SEO site audit when creating or doing a technical task to develop the site correctly
Are you planning to develop a website that will be further promoted through SEO? Already at this stage you want to minimize possible mistakes, eliminate the need for improvements for…

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What are the requirements for seo texts for the site?
Having written a couple - three simple informational articles, take a closer look at the tasks on seo-copywriting. To understand how to write such texts, you will need to understand…

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Rewriting and selling copywriting: see what it is
Friends and colleagues, hello! I love to conduct a comparative analysis of the whole row. Do you think it has nothing to do with copywriting? Perhaps, for the near-ryter, tapping…

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How to make a technical task (TZ) for a copywriter?

The main problem of obtaining water and useless texts from copywriters lies in the absence of a properly written technical task for them. Or its complete absence. A small list of keywords without specifying individual wishes, technical requirements for the text and without a clear structure give the copywriter a green light – he writes ad-libbing, which can only upset you. Continue reading