How to make a technical task (TZ) for a copywriter?
The main problem of obtaining water and useless texts from copywriters lies in the absence of a properly written technical task for them. Or its complete absence. A small list…

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Everything you need to know about the corporate website
The idea of ​​a site that is able to work on two fronts at once, solving tasks and employees of a company and its clients, possessing tremendous opportunities and inevitably…

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What are the requirements for seo texts for the site?
Having written a couple - three simple informational articles, take a closer look at the tasks on seo-copywriting. To understand how to write such texts, you will need to understand…

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What is the domain and hosting for the site Rubric: Website creation
Creating your site is one of the stages of a long journey that a neophyte is going to, who has decided to freelance or blog and earn in this way…

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The right combination and selection of colors for the site: recommendations for beginners
80% of all information from the outside world, we perceive through vision. When we see an object, assess its appearance, shape and color, we create a first impression of it.…

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archives of the Library

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Features and examples of the development of B2B sites

The goals and objectives of B2B sites are larger and more complex from those that are placed in front of typical sites such as “business for customers.” Therefore, the requirements from a technical and marketing point of view are much higher. After all, the final decision on cooperation is taken by several persons. Therefore, it is necessary to satisfy the need of each of them. And usability is responsible for this, which is very important to think through to the smallest detail. Continue reading

The correct structure of the web site for SEO

The structure is responsible for two important components of the success of the site. From its correctness, logical construction depends on the convenience of the user. If the structure is designed incorrectly, navigation is inconvenient for the consumer to search for the required category / subcategory, then he will not stay on the site for a long time by closing the tab with him in the browser. Continue reading

What should be the main page of the site?

The main page of the site is one of the most important pages, which is responsible for everything: will the user stay on the site, will he like the web site, will the company and the company be interested in his offer? A huge responsibility is placed on the main page. It depends on the first impression of the entire site and the user’s desire to stay on it or leave. Continue reading

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