Features and examples of the development of B2B sites
The goals and objectives of B2B sites are larger and more complex from those that…

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What are the requirements for seo texts for the site?
Having written a couple - three simple informational articles, take a closer look at the…

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How to make a technical task (TZ) for a copywriter?
The main problem of obtaining water and useless texts from copywriters lies in the absence…

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The Internet as a means of communication for the authorities
In the modern information society, local governments have begun to provide significant attention to creating…

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Interesting facts about the Internet
Back in 2011, the United Nations recognized Internet access as a basic human right. The…

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Brand promotion

How to promote Landing page?

After creating the landing page, it is important to think about its promotion. In 90% of cases, landing is promoted through contextual advertising. This is an inexpensive and fairly effective way to get the first visitors within 2-3 hours after the launch of an advertising campaign on the Internet. However, the action of this type of advertising goes to “no”, when ads are not paid and stop showing. Continue reading

TOP 5 best corporate sites of companies

It so happened that in a web environment, developers spend most of their time on landing pages and online stores. Developing selling strategies, unique concepts, selling content and design are all designed to catch the visitor’s attention, hold it and make the client. But really cool corporate sites are very few. Over time, the development of site building corporate sites imposed a cliche: they are created solely to provide information about the company and its business. Continue reading

The right combination and selection of colors for the site: recommendations for beginners

80% of all information from the outside world, we perceive through vision. When we see an object, assess its appearance, shape and color, we create a first impression of it. A person can understand in a split second that he wants to buy a product just because he likes his color, their beautiful combination, the chosen palette. Agree, you are unlikely to decide to buy yellow-green pants in red peas and go to them for an important meeting, because the colors are absolutely not combined and you will look, to put it mildly, ridiculous. Continue reading