Choosing a niche for an information site
But first a little intro. What is an information site and why do it? Suppose you are a freelancer, you have a favorite business that brings a certain income. Of…

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SEO site audit when creating or doing a technical task to develop the site correctly
Are you planning to develop a website that will be further promoted through SEO? Already at this stage you want to minimize possible mistakes, eliminate the need for improvements for…

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How to make the perfect introduction for an article: secrets and principles for a good start
Hello everyone, Pavel Yamb is in touch and today we are analyzing the beginning, the very first sentences of your future articles. Before talking about the rules for writing the…

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different reference profile

How to make a technical task (TZ) for a copywriter?

The main problem of obtaining water and useless texts from copywriters lies in the absence of a properly written technical task for them. Or its complete absence. A small list of keywords without specifying individual wishes, technical requirements for the text and without a clear structure give the copywriter a green light – he writes ad-libbing, which can only upset you. Continue reading

Units of Information

In the process of recalculation has its own nuances. It is because of them that users have difficulties. The problem is that mostly people use the decimal number system to which everyone has long been accustomed. For example, if the unit of measurement has the prefix “kilo”, then the value just needs to be multiplied by one thousand. However, information that is transmitted or stored in digital form is measured using the values ​​of the binary system. In this regard, to find out how many KB are in MB, it is not enough to perform a simple multiplication by 1000. This feature needs to be dealt with in more detail, which will be done later in the article. Continue reading

What are the requirements for seo texts for the site?

Having written a couple – three simple informational articles, take a closer look at the tasks on seo-copywriting. To understand how to write such texts, you will need to understand the terminology. This is easy, but you will feel what a tempting thing this is – to write articles that must contain the words and phrases specified in the statement of work. When it comes to optimizing texts for key requests, know that you are faced with the task of writing more than just unique content on a given topic. Continue reading

What are the requirements for seo texts for the site?
Having written a couple - three simple informational articles, take a closer look at the tasks on seo-copywriting. To understand how to write such texts, you will need to understand…

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Features and examples of the development of B2B sites
The goals and objectives of B2B sites are larger and more complex from those that are placed in front of typical sites such as "business for customers." Therefore, the requirements…

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Promotion in social networks
Social networks are not only unique to Internet users, but also important for professional understanding of the development of the Web in the coming years, including new ways to convey…

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Convert a Word document to a PDF file and convert it to FB2
The use of desktop, mobile PC and tablet screens to read fiction, technical information and other materials has been widely used among users. It is also popular to use for…

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