activity defines
Everything you need to know about the corporate website
The idea of a site that is able to work on two fronts at once, solving tasks and employees of a company and its clients, possessing tremendous opportunities and inevitably achieving set goals, is by no means a utopia. Today, the corporate website has become something more than the information representation of the company in the network. This is one of the most powerful tools for commercial and non-profit organizations, companies of large and medium-sized businesses, contributing to their rapid and stable development on the Internet. What is the secret of this site? We will understand further. Continue reading
How to make a technical task (TZ) for a copywriter?
The main problem of obtaining water and useless texts from copywriters lies in the absence of a properly written technical task for them. Or its complete absence. A small list of keywords without specifying individual wishes, technical requirements for the text and without a clear structure give the copywriter a green light – he writes ad-libbing, which can only upset you. Continue reading
SEO site audit when creating or doing a technical task to develop the site correctly
Are you planning to develop a website that will be further promoted through SEO? Already at this stage you want to minimize possible mistakes, eliminate the need for improvements for effective promotion, thereby saving your money? Or does the developer recommend you to perform an SEO audit for the development of the site for a fee, and you doubt its good intentions? Let’s finally understand what an SEO site audit is when it is created and why it is needed. Continue reading